UV PRINTING
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production methods,” says Andy. “LED UV curing remains a major advantage due to lower energy consumption and reduced heat, while white ink capability, layered printing effects and increasingly automated workflows continue to open new creative and commercial opportunities. A roll-to-roll UV printer offers an extraordinary breadth of opportunity thanks to its ability to print onto such a wide range of media, which in turn allows a print business to offer an equally wide range of products, so responding to customer demands becomes easier.” Getting into the market With strong growth predicted in the UV market in the coming years, this is a market that could be profitable for resellers if they move into it. “For resellers, success comes from understanding the potential applications and being able to
advise customers accordingly,” says Andy. “Customers increasingly want solutions that help them diversify, reduce turnaround times and unlock additional revenue streams. Demonstrating practical applications and identifying potential new markets is an excellent way to empower customers to make key investment decisions.” Future As mentioned, the UV printing market is expected to grow strongly for the foreseeable future. “UV printing is expected to remain one of the fastest moving areas of the wide format market,” says Andy. “As systems become more accessible, easier to operate and more application- focused – such as the introduction of the Mimaki UJV200 Series – adoption is likely to continue expanding well beyond traditional sign and graphics production.” n
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