NEWS
Vendors advancing cloud print, capture and workflow platforms, report finds
Vendors are responding to mainstream cloud print management adoption by expanding secure cloud-native services, strengthening hybrid deployment options and broadening support for distributed print environments, according to Quocirca’s Cloud Print Services Vendor Landscape 2026 . Quocirca’s report examines how OEMs and ISVs are differentiating through platform breadth, hybrid cloud support, security capabilities and integration with wider digitisation initiatives. Quocirca’s research shows that 78% of organisations now use cloud print management either extensively (35%) or partially (43%), with a further 16% actively evaluating it. “Organisations are increasingly recognising the benefits of cloud print management in reducing the administrative burden on IT teams and cutting costs related to power, maintenance and on- premise servers,” said Quocirca CEO, Louella Fernandes. “However, our study finds that concerns remain around security and reliability, pointing to a need for more customer education on the advantages and capabilities of cloud print management solutions.” The landscape highlights how suppliers are refining hybrid cloud strategies, security messaging and multi-vendor fleet support in response to persistent customer concerns around adoption. For instance, 34% say data security is a top concern. 25% are concerned about the reliability and uptime of cloud services and 22% are worried about achieving consistent printing across a multi vendor fleet. For vendors, these findings reinforce the importance of offering flexible hybrid models that balance innovation with control. The report shows that SMBs are most concerned about performance
(28%), while data sovereignty concerns peak among large enterprises (20%), creating clear segmentation opportunities for providers tailoring their propositions by customer profile. Quocirca’s analysis shows that vendors are increasingly positioning cloud print as part of a broader document workflow platform, extending into intelligent document processing, cloud capture and digital integration services. This reflects customer demand for more connected print and scan environments and supports growing investment in cloud-based document capture: ☄ 77% of organisations expect growth in cloud capture adoption, with 35% anticipating significant increases ☄ 66% expect MFP scan volumes to rise ☄ 78% are increasing digitisation efforts, and 88% believe digitisation will be critically important in their organisation by 2027. “As the drive for digitisation accelerates, cloud print management and cloud capture are converging into a unified, AI enabled document infrastructure, creating opportunities for OEMs and ISVs that can deliver integrated platforms spanning print, capture, workflow and analytics,” added Louella. The report shows how MPS providers are broadening their role as organisations look for help navigating cloud transitions. Forty percent of MPS customers say cloud transition support is a very important factor in supplier selection (up from 30% in 2024). Satisfaction levels are encouraging, with 42% stating their MPS partner has been very effective in supporting cloud migration, yet ongoing concerns about performance and security suggest providers still have an opportunity to sharpen their value proposition and customer education efforts.
Louella Fernandes
quocirca.com
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