COVER STORY
Xerox Introduces A4 Colour Printers and MFPs as First Products Under Unified Brand
New lineup brings combined strengths of Xerox and Lexmark to fast-growing small workgroup segment.
Xerox has introduced the Xerox® C240 and Xerox® C255a, and Xerox® C300 and C305ae colour printers and multifunction printers, the first hardware offerings launched under the unified Xerox brand following the company's integration with Lexmark. Xerox now operates as a single technology company spanning print, IT infrastructure and intelligent digital services. The updated Xerox brand identity, including the refreshed logo, reflects the next phase of transformation
into a stronger, more competitive technology company. The combined portfolio reflects capabilities from both organisations, and the Xerox C240 Xerox C255a, and Xerox C300/C305ae are the first products to bring that combined portfolio to market. “The integration of Xerox and Lexmark has expanded what we can deliver, and these products reflect that directly,” said Jacques-Edouard Gueden, chief revenue officer at Xerox. “This product line gives our clients in the small workgroup
Jacques-Edouard Gueden chief revenue officer
www.xerox.co.uk
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