LINERLESS LABELLING
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disposal needs and boosting operational efficiency. “For logistics operators, linerless labels use significantly less material and eliminate nearly all post application waste, making them an attractive route to lowering carbon footprint at scale,” he says. Stuart adds that these labels are flexible, allowing them to be printed in various lengths to suit different packaging needs, which also reduces environmental impact. “While these benefits may not seem significant, they contribute to a huge reduction in waste across the warehouse,” he says. “As the backing is not recyclable, it often ends up in a landfill, making the overall cost of waste disposal quite high.” Benoit adds that removing non- recyclable backing liners adds up to 40% more paper length per roll and no backing liner means less waste going into landfill. “Linerless media uses less raw materials, which again minimises environmental impact,” he says. “There are definite economic and environmental benefits to linerless, such as halving transportation and storage costs, and cutting CO2 emissions by 50%.” Printer requirements While customers increasingly use linerless labelling, they are exacting in their demands on the printers. “Customers want printers that genuinely support the realities of their day to day environment,” says Deyon. “Wireless connectivity is now essential, as teams expect seamless links to handheld devices, POS systems or warehouse software without relying
versatility of these labels,” he adds. “They are available in a variety of adhesive strengths, providing options for removable and permanent applications depending on the use case. These labels can even be used to double as anti- tamper seals and to seal boxes. “Linerless print material also demands less storage space, which, combined with the flexibility of mobile printers, enables operators to optimise the existing warehouse space. The adoption of linerless printing is also enabling organisations to seamlessly support evolving packaging regulations, especially across Europe, which demands more information on each label.” Benoit says speed is an advantage. “With no release liner to peel off, operatives can just print, cut and apply labels as they need them,” he says. “Efficiency is improved and downtime is decreased as workers get more done with each linerless roll: they don’t have to keep changing media. “Linerless can also improve employee safety, especially in busy traffic areas as potential slip hazards caused by liner waste are eliminated.” Sustainability savings The savings linerless labels can bring from a sustainability standpoint can also be significant. Deyon says that in warehousing and manufacturing, linerless is recognised as a quick, high impact sustainability win, reducing
Resellers should validate software compatibility, media requirements, connectivity expectations and environmental conditions long before recommending a specific model. “ ”
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