COMMENT
In the green Sustainability is an increasing imperative for many businesses and not just because it is the right thing to do environmentally but also that it can save money – and print can play its part.
I’ve been around in the world of work for long enough to remember when being environmentally friendly was very much a ‘nice to have’ for businesses, but as soon as the economy took a downwards turn, green initiatives would be hastily shelved – as there was usually a premium for taking sustainable options. But times change and while there is still a perception that being sustainable costs more among some, this is increasingly not the case. Indeed, being sustainable is increasingly the cost- effective thing to do – and this provides valuable assistance for print resellers and MSPs in conversations with customers on sustainable options. For instance, those purchasing printers are increasingly looking for energy efficient models. These printers not only save on energy – and therefore carbon emissions – but are also more cost effective. Not just in saving on electricity – something that would seem to be increasingly important again given events in the Middle East currently – but also on total cost of ownership through other savings. Read more on p44. Another type of printing that is becoming increasingly cost-effective, as well as being more sustainable, is
linerless labelling. Labelling is becoming more important for businesses in a range of sectors and an increasing number of them are turning to linerless labelling for several reasons, including its flexibility and sustainability – no plastic backing is used – and, as a result, the cost of it is coming down too. Read more on p28. Elsewhere in this issue,
Dan Parton
we also cover an issue that is of increasing importance to businesses that employ a hybrid workforce – ensuring that scanning remains confidential. Many employees now scan confidential documents outside of the office, so extra
care must be taken to ensure that these documents remain confidential – and resellers can help. Read more on p38. Of course, hybrid working has a sustainability aspect too – as well as often saving on costs for businesses too. All of it gives resellers plenty of reasons for customers to invest in new products. I hope you enjoy the issue. Print in the Channel is for all those in the sector, so if there is a topic you would like to see covered in a future issue – or you have a news story or opinion piece you would like to submit for consideration for publication – please drop me a line at dan@newsinthechannel.com. n
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