SUSTAINABLE INK FOR PRINTERS
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hand rely on heat to fuse toner onto paper, which consumes more energy and produces more emissions. In contrast, heat-free inkjet technology does not require
heat for ink ejection, which significantly reduces energy consumption and associated CO2 emissions. This process makes inkjet printing a more sustainable option.”
Reseller conversations When resellers are selling sustainable ink to customers, there are various benefits they should be highlighting, says Taran. “When selling sustainable ink solutions, resellers should emphasise key benefits such as cost savings and waste minimisation which will result in reduced environmental impact,” she says. “For example, refillable ink tanks offer long-term cost reductions due to lower energy consumption, higher yield, reduced maintenance and fewer replacement parts. These features translate into decreased operational costs and improved productivity – key points for customers to understand. “Aside from cost benefits, it’s also essential for resellers to highlight the environmental advantages of switching to sustainable inks which includes lower carbon emissions, reduced energy consumption and decreased electronic waste. This is evident as recent research conducted by Epson found that switching from laser to inkjet printing, could lower global printing industry carbon emissions by more than 52%.” With sustainability set to continue to be a major concern for businesses in the coming years, the market for sustainable printer ink looks set for continued growth.
Taranpreet Rai corporate sustainability manager
goals are turning to more environmentally positive options like plant-based, water- based, and low-VOC inks,” she says. “Many are also switching from traditional ink cartridges to refillable alternatives, further driving the shift toward greener office practices. This focus on sustainability, paired with corporate social responsibility efforts and the push to minimise environmental impact, continues to propel the trend.” Heat-free solutions Another solution available comes from heat- free inkjet printers. “Heat-free inkjet printers such as Epson’s EcoTank and other heat-free models, are key solutions in this market, offering sustainable alternatives to traditional printer ink,” says Taran. “EcoTanks and similar models use high-yield ink bottles instead of conventional cartridges, significantly reducing plastic waste. The ink bottles are refillable which eliminates the need for frequent replacements and are easier to recycle, diverting waste that would have otherwise ended up in landfill. “Traditional laser printers on the other
epson.co.uk
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Heat-free inkjet technology does not require heat for ink ejection, which significantly reduces energy consumption and associated CO2 emissions. This process makes inkjet printing a more sustainable option.
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