PRODUCT LAUNCH KYOCERA ECOSYS MA4000WIFX SERIES
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lower capacity units – typically 3,000 pages. “Together, the long-life drum unit and low price/high-capacity standard toner deliver a very low cost per copy for this class of product. Long-life components also mean device down time to replace toners and drums are less reducing running costs even further. Finally factor in the power savings from the exceptionally low energy usage in the operating environment and the MA4000wifx Series leads the way with its very low TCO.” Reseller highlights There are various features resellers should highlight when selling these devices to customers, Peter adds. “Think outside of the box – it’s not all about the box price,” he says. “Once they have identified the basic specifications, print speed, size and paper capacity and selected the MA4000wifx Series for consideration, resellers need to emphasise productivity, value, security and environment to secure the sale. “Speed, ease of use and reliability all increase productivity. The MA4000wifx Series have a powerful processor and large memory to process documents super-fast before printing even starts. All devices have duplex print and MFPs have high speed, dual scanning document processors to make printing, scanning, copying and faxing two- sided documents quick and easy. Advanced copying features make life easy, guaranteeing excellent results with minimum effort.
“In terms of great value, it is not just about box price, resellers should be talking to customers about the advantages of low running cost, energy and productivity savings. Kyocera’s industry leading, long-life image drum technology in the MA4000wifx Series delivers very low running costs and substantial long-term savings. Advanced fuser technology, low melt toner and clever power management keep energy costs to the minimum, while enhanced performance and high productivity features deliver big time savings. “Resellers should also emphasise how Kyocera’s long-life technology, duplex printing and low power usage all benefit the environment as well as their pocket. The MA4000wifx Series are also now made with more recycled plastic, the plastic they are made of can be recycled and to top it all they are all supplied Carbon Neutral as standard. “Finally, the ECOSYS MA4000wifx Series boasts Kyocera’s K-Level security to complete the package. Secure print password protects printed documents while a full range of security features from our high end TASKalfa Series MFPs safeguards your device, documents and network for total peace of mind.” Peter adds that the ECOSYS MA4000wifx Series is available through Kyocera’s approved dealer network and online resellers. “All of which are supported with a full suite of product sales and marketing materials through ‘Kyocera Kyosk’, our new channel partner portal.”
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The MA4000wifx Series are also now made with more recycled plastic, the plastic they are made of can be recycled and to top it all they are all supplied Carbon Neutral as standard.
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