HYBRID CLOUD PRINT SOLUTIONS
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are perception-based concerns around cost, security and how it will integrate with existing systems,” says Connor. Kerry adds that one of the main concerns is complexity. “SMEs often worry about the technical challenges of integrating cloud-based print solutions with their existing on-premise systems,” she says. “However, modern hybrid cloud solutions are designed to be user-friendly, with seamless deployment, automated updates and minimal disruption to operations. “Security is another key consideration. Businesses want reassurance that their print data remains protected, particularly when working across multiple locations. That’s why Sharp’s solutions prioritise robust security measures, including data encryption and compliance with industry standards. “Cost is also a factor, but hybrid cloud printing can actually reduce long-term expenses by minimising reliance on costly on-premise infrastructure, streamlining IT management, and improving efficiency.” Stuart adds that when it comes to addressing these barriers, business leaders must understand that successful migration requires a level of investment from all employees, particularly in terms of data protection. “It is crucial that all staff are trained in the security of cloud-based systems, and understand how to maintain cyber hygiene when
is particularly attractive for SMEs that want enterprise-level capabilities without the burden of maintaining on-premise print infrastructure. “Security and compliance are also major drivers. With more organisations operating hybrid and remote work models, businesses need solutions that ensure secure printing across multiple locations. Features such as zero trust security models, encryption and secure print release are becoming essential requirements. “Unsurprisingly, sustainability is still a hot topic. Companies are under growing pressure to reduce their environmental impact, and hybrid cloud print solutions help by optimising print usage, reducing paper waste, and lowering energy consumption. Many businesses are also exploring carbon-neutral printing solutions to align with their businesses’ ESG goals.” Rachel Banks, head of product management at Apogee Corporation, notes that hybrid cloud is less of a destination than an interim approach adopted by organisations facing limitations around moving print fully into the cloud where they ideally want all functionality “as-a-service”. “What we see are more organisations opting for an IaaS (infrastructure-as-a- service) approach so they can retain all the print features they are used to, but without the on-premises costs and resource implications. Customers mostly want to be free of the need to manage and maintain on-premises infrastructure and ultimately want to move print into the cloud like all their other applications, so they can achieve cost-savings.” Overcoming perceived barriers But while hybrid cloud print solutions are gaining in popularity across a range of sectors, for some SMEs there are nevertheless perceived barriers to adopting such solutions. But these can be overcome. “For many SMEs, the biggest barriers
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Common obstacles include data security concerns and the complexity of managing
multiple cloud environments,
especially for SMEs.
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Graham Foxwell product marketing lead
kyoceradocument solutions.co.uk
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