PRODUCT LAUNCH BROTHER UK
CONTINUED
The entry-level DCP-T580DW has a mono print speed of 16ipm and colour print speeds of 9ipm. It comes with 7,500 pages of black ink and 5,000 pages of colour ink in-box – making it well suited to users with less substantial print needs, such as those who operate in a home environment. Resellers can also access a comprehensive toolkit and training through BrotherZone, to help maximise the benefits of the new range for customers. Sustainability SMBs are also increasingly looking for their products to be sustainable as well as cost effective, and to this end the new devices will be the first sold in Brother UK’s new fully recyclable, non-polystyrene brown carboard packaging. This innovation will help businesses
to comply with workplace recycling legislation as well as contribute to their sustainability goals. Reacting to evolving needs Greig Millar, chief revenue officer at Brother UK, explained the reason for Brother UK’s entry into the tank market at this point. “Businesses’ print needs are constantly evolving, and we recognise the importance of helping resellers to understand and meet customers’ changing requirements,” he says. “Our tankbenefit range is a sign of intent for our wider inkjet refresh over the next 18 months, and the new devices offer unrivalled quality, speed and connectivity – as well as helping resellers open new revenue streams. “We know that some home and small office users prefer complete ownership and longer intervals between refills, and we wanted to make sure that resellers can trust us on printing and are armed to meet that demand. By offering tank models, as well as our inkjet ranges that are optimised for MPS and EcoPro, we’re ‘At your side’ for a better choice – ensuring resellers and their customers have access to a full suite of devices that slot perfectly into home office set up.” n
Greig Millar chief revenue officer
brother.co.uk
“
Our tankbenefit range is a sign of intent for our wider inkjet refresh over the next 18 months, and the new devices offer unrivalled quality, speed and connectivity...
”
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