Print in the Channel - issue #15

EPSON AM-C400 & AM-C550

PRODUCT LAUNCH

Tuned to AM Epson has launched its AM-C400 and AM-C550 models, which provide the latest evolution in heat-free line inkjet printing and which aim to bring improved performance and sustainability advantages to the A4 print market.

With more people returning to the office, the opportunities for print resellers to sell into office-based businesses are growing again. They will have even more opportunities now that Epson has launched two new A4 printers featuring its heat-free line inkjet technology. Epson has launched the AM-C400 and AM- C550 multifunction printers (MFPs) that aim to deliver improved solutions to the A4 market. These new products offer all the energy saving and productivity advantages afforded by Epson’s existing Line Inkjet printers but in a smaller, A4 format, the company says. This launch expands Epson’s existing A4 inkjet line-up and is aimed at users with higher-than-average print volumes. For the channel they represent and easily maintained, profitable solution that supports sustainability agendas, according to Epson. Boasting high print and scan speeds – up to 55ppm for print and 100ipm for scan – high paper capacities and high yield ink cartridges of up to 31,500 pages, both printers deliver enhanced productivity benefits. In addition, with an improved colour touch-screen user interface, operation has been designed to be quick and easy. The ‘C’ shaped paper path used in their

design means their footprint has been reduced, placing these printers among the smallest in class and making them ideal for environments that demand a highly reliable, productive device but where space is limited. Closing a gap “Launching this range means we close a gap in our product line-up and can offer the advantages of Line Inkjet throughout our office print range,” says Nick Taylor, head of sales for office printing at Epson UK. “These A4 models expand our AM-C family and deliver comparable levels of impressive productivity to those seen on the AM-C A3 models, with a seamless user experience due to the shared user interface, but with a smaller footprint.” Fast print speeds, reliability and a small product footprint are coupled with the reduced energy consumption and waste reductions expected from Epson Heat-Free inkjet, further supporting the sustainability agenda and offering a compelling alternative to traditional laser printers. Developed using Epson’s Open Platform, these MFPs are easily integrated into existing technology infrastructures and are compatible

Nick Taylor head of sales, office printing, UK&I

epson.co.uk

Launching this range means we close a gap in our product line-up and can offer the advantages of Line Inkjet throughout our office print range. “ ”

CONTINUED

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