Print in the Channel - issue #15

COMMENT

Staying one step ahead Cybercrime continues to rise, and small- to medium-sized businesses are firmly in the criminals’ crosshairs, which means that all networked devices, including printers, need to be made as secure as possible – which is where resellers come in.

Working from home has become the norm for people in various sectors in recent years, and criminals are no exception – many now prefer to use their laptops to break into a business’ systems and steal their data and/ or confidential documents, rather than going to the effort of physically breaking in and

sector in various ways, including improving predictive maintenance and the depth of analysis of data, and this influence is only going to grow in the coming months and years. Find out more on p28. AI is also changing how educational organisations work, and this is something print resellers need to be alive to. It is also indicative of a wider embracing of technology by educational

Dan Parton

taking equipment or documents. But for businesses of all sizes, the threat from cybercrime is no joking matter. Cybersecurity has been a priority for businesses for some years, and, as more devices are

organisations – although they are looking to do it on a budget, which is where managed print solutions and the like come in, and where resellers have a key role to play. Read more on p41.

networked, then it means they need to be secured

as well, including printers. But this is still something that can be neglected,

Also of growing influence in the print sector is

especially by smaller businesses, who may not have much in the way of in-house tech expertise.

sustainability – and a key part of that is reducing energy usage. This is something

printer manufacturers have responded to and, while the amount of power they consume is important, energy efficiency goes far beyond the device itself. Find out more on p14. These features highlight some of the exciting developments going on in the print channel currently, which is making it an exciting time for resellers, and, crucially, providing plenty of opportunities for selling. As always, I hope you enjoy the issue. If there is any topic you would like to see us cover in a future issue of Print in the Channel – or you would like to get involved in editorial by sending an op-ed or story – please get in touch with me at dan@newsinthechannel.com.

Indeed, Quocirca’s SMB Attitudes to Print Security 2024 Report revealed that 63% of SMBs experiencing a costly print-related data breach in the past year. Despite this, only 20% said they were concerned about print security. This is where resellers have an important role – they need to inform their customers about the risks they face and advise them on the right solutions they need for their business. Read more on p34. Artificial intelligence (AI) is another potential threat to security if used by cybercriminals, but it has the potential to be a much more positive force for office technology, including printers. It is already impacting on the

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