Print in the Channel - issue #21

PRODUCT LAUNCH KATUN ARIVIA

Arivia arrives Katun has launched a new range of 11 A3 MFPs into Europe, which the company says are designed to improve efficiency and productivity for business users, as well as providing security for users and help towards sustainability goals.

Heidi Boller general manager EMEA

www.katun.com/eu/

Katun is a well-known name in the aftermarket space for its copiers and laser printer toner cartridges – and has been for many years – but now the company has expanded its range by launching a range of multifunction printers (MFPs) in Europe. The Arivia line was launched in the US and Mexico in September, followed by a debut in the UK, Germany, Italy and France on November 18. The printers will be available in Spain early next year.

reliability and performance for essential functions, including printing, copying, scanning and faxing. This includes flexible paper and finishing options. The launch of Arivia underscores Katun’s ongoing commitment to driving its partner’s business success by offering advanced technology that prioritises reliability, usability, and efficiency, all while upholding the company’s renowned high-quality standards and partner-centric approach. Katun has opted to launch Arivia in Europe

This launch marks a major milestone in Katun’s global strategy, which is focused on supporting our partner’s business success. “ ”

Catering to different needs The initial launch of the Arivia line includes 11 A3 MFPs, comprising five monochrome and six color models to cater to a variety of business needs. Arivia printers combine cutting-edge features with intuitive design and robust security protocols, making it ideal for the evolving needs of today’s businesses, according to Katun. The MFPs are engineered for seamless integration into existing workflows and deliver top-tier

by using a virtual showroom, which enables customers to explore the product from anywhere and at any time. “We are excited to introduce Arivia to the European market,” said Heidi Boller, Katun’s general manager of Europe, the Middle East and Africa. “This launch marks a major milestone in Katun’s global strategy, which is focused on supporting our partner’s business success. Arivia embodies our commitment to transforming office technology by offering dependable,

sustainable, and innovative solutions that help our clients

20

Powered by