EAGLE EYE – BI
POS printers An interesting facet of working within the IT channel is that you start to notice your work everywhere you go. Before, you
Top performing brands in the channel (by total searches) POS printers – Q3 2024
might not have given a second thought to something like a handheld scanner or a retail interactive board, but soon you start finding yourself interested in the minutiae hiding in plain sight. Behind every counter and on every desk you see in public there hides a piece of fascinating trivia to drop on unsuspecting non-channel companions. Receipt printers are one of those pieces of tech that seem ubiquitous, even in our ever- digitising world. From high street shops to flea market stalls, vendors of all shapes and sizes need a POS printer. Stock in the Channel monitors all categories big and small to gain market insight, so let’s look at one this month that surely every consumer has interacted with at some point: the POS Printer category. Year on year, the market has grown by 10% in implied sales value, with a 9% average guide trade price growth experienced for the same period. This trend is paired with significant search growth across the board, with selected vendors experiencing 36% growth year-on- year. On the surface in Q3 2024 this market is healthy and thriving. If you are interested in a deeper dive into the data for POS printers, or any IT category, contact the Stock in the Channel B2B market intelligence team and our analysts will analyse the data for you and give you the insights.
2.62%
3.48%
Brand
Epson Star Micronics Zebra
46.68%
21.69%
Citizen Brother
25.52%
Top search terms for Quarter 3 2024
Analyst at Hand
Statistical Analyst for the B2B channel, creating data-driven market intelligence reports in more than 20 IT categories. Using
analytical metrics based on search
data, stock levels and implied sales, we see trends as they flow through the channel, and spot opportunities on the horizon.
Wickus Bester, B2B channel analyst S tock in the Channel
For more information about POS Printers and Market Intelligence, email BI@stockinthechannel.com
46
Powered by FlippingBook