Print in the Channel - #39

MPS MONITOR

That distinction matters, because the decision to migrate shouldn’t be judged only by how old a system is, but by whether it can still do the job today. “If your DCA keeps dropping out, if support takes three emails for a straight answer, if your ERP and your monitoring platform won’t talk to each other properly, if there is no clear roadmap, age is not really the question,” he adds. “The question is whether it’s working for you, right now.” Temporary pain versus permanent pain The core of Mark’s argument is a simple trade-off. “The pain you live with today by staying on a platform that doesn’t work is permanent. It doesn’t go away on its own. The pain of migrating is temporary, it has a start and an end date.” MPS Monitor’s answer is what it calls white glove migration: a dedicated technical manager assigned to you for the length of the switch, used as much or as little as your business needs. “We don’t hand you an API and a key/login and wish you luck,” he says. “Migration is something we do with a dealer, not

something we leave them to figure out.” On the other side of migration, Mark points to what a modern platform should deliver: stable, reliable data collection in different forms, not just a DCA; integrations with your ERP, CRM and service management platforms; reporting through tools like Power BI so you can act on your data rather than just collect it; recognised security certifications, and a clear strategy for the next era of device management. The real question For Mark, the conversation dealers should be having isn’t ‘is it time to migrate?’ but ‘is our current platform still earning its place?’ “Print volumes are declining, margins are tighter, and your customers expect more insight, not less,” he says. “Staying with something that doesn’t work isn’t playing it safe, it’s leaving growth on the table. A platform that works doesn’t just remove pain, it gives you new services to sell, a stronger retention story, and a real edge over the dealer down the road still living with the problems you just fixed.” n

The pain you live with today by staying on a platform that doesn’t work is permanent. It

doesn’t go away on its own. The pain of migrating is temporary, it has a start and an end date.

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